Your own narrowcasting TV channel in your showroom or waiting room sounds appealing. However, as a dealer, you don’t want to spend too much time on it. Thanks to Instore Broadcast Narrowcasting you don’t have to! For Fiat dealers we deliver a service called Fiat TV, where we take care of the complete interpretation of your TV channel so you do not have to worry about it. This way you can benefit from the many advantages of narrowcasting, without the time investment.
Your own TV channel entirely focused on your brand? That’s Fiat TV! Instore Broadcast Narrowcasting offers you a completely new experience with this form of narrowcasting by delivering a channel completely filled with content. A TV channel that is always up-to-date, regularly refreshed and completely formatted in Fiats corporate identity.
Your Fiat narrowcasting channel is mostly automatically filled using the latest technology. By carrying out a daily check for new occasions, demo and stock models and displaying them in dynamic videos, you have an up-to-date and flashy offer. Converting used cars into videos is done entirely automatically. In addition to occasions, videos from the latest Fiat promo models, as well as press releases, offers and national promotions are added to your Fiat TV channel without your intervention. Our editors perform a daily check on relevant sites. Besides the information that we add to Fiat TV, there may also be information that you want to add yourself. Stuff like special dealer videos and sales info. We can of course place this information for you, but with the help of our pre-designed templates you can also easily do it yourself.
Fiat TV is always on the move. We are constantly developing new options that will appeal to you. Among other things, we have developed the WebApp. An app that makes it easy to launch specific model playlists. With this you show the customer everything about the selected model, including some nice aftersales offers. The customer will likely be tempted to make additional purchases. In addition to the WebApp, Airplay is also one of the unique options of Fiat TV. This option offers plenty of opportunities for your customers to get to know your brand interactively. With Airplay you stream directly from your phone, PC or laptop to the IB player and show live broadcasts, videos and car configurator apps directly on your narrowcasting screens in the showroom or workshop. You do not need to purchase additional hardware or Apple TV.