Public transport is literally constantly on the move. But during these moments, too, Instore Broadcast Narrowcasting can be of service to you. Our product range works with 3G and 4G support, offering many supplementary options. Both in the vehicles and at stations customers and visitors can be informed and entertained through your own TV channel.
Thanks to ready-to-use narrowcasting in the transport business you always keep travellers informed on the current schedule. (Service) communications, advertisements and up-to-date news can also be presented in an environment completely geared to your corporate identity without problems. Thanks to the use of GPS-controlled content showing specific information at specific locations is one of the many options.
Combining narrowcasting and GPS coordinates creates completely new possibilities in the field of narrowcasting. Not only for you as a transporter, but also for other parties along the route, the options are countless. Commercials of companies in the environment, for instance, are only shown when one is nearby, animated videos about events in the region start at an exact GPS location, but also the agenda of a theatre that is passed, a house for sale along the route or current, changing information you want your customers to know, are broadcast exactly at the right GPS location.
Even the direction is variable. When you are driving in one direction, clip A is started at a certain GPS location. When you are driving back, clip B is started at the exact same location.
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- Martin Verhoef, Coordinator car fleet/facilities, Connexion
We chose Instore Broadcast because they work well and with expertise. Besides, the collaboration with our company Connexion can be called excellent. I would certainly recommend Instore Broadcast. All our expectations of Instore were met.
- Ruud Gerritsen, Schiphol Specials (HTM)
We have been a satisfied customer for years after a recommendation. I myself would certainly recommend Instore Broadcast too. I am very satisfied about the short lines, the pro-active attitude and feedback after each action. IB makes clear quotations and the assignments are carried out in conformity with the quotation. The aftercare is also direct and receives much attention.